Money Management After handicapping, the most important (and probably most overlooked) element to sports investing is money management. The “Million Dollar” question: “How do we maximize our gains and minimize our losses?”
After handicapping, the most important (and probably most overlooked) element to sports investing is money management. The "Million Dollar" question: "How do we maximize our gains and minimize our losses?" Winning 100% of ALL of our plays ALL of the time is one way. Uhh, well that's not going to happen. Having established that obvious fact, we need to focus on developing a more realistic approach to investing. After all, the goal is to turn a profit while knowing (and accepting) that a certain percentage of your plays will be winners and the others losers. What should be our targeted win percentage? 52.5%? 55%? 60%...higher?? For starters, this depends on the sport and the type of investment... money lines or spreads. Most amateurs to sports investing are unimpressed when professional handicappers report successful ATS win percentages in the mid to upper 50% range. Reality Check #1: Long-term win percentages do not live in the 65% plus range. Therefore, we must understand the law of probabilities and focus our attention on managing our investment capital (IC) correctly. Successful professional sports investors do both items well: consistent handicapping and managing their IC.
Sports investing is a coined term used to describe a methodical, disciplined and long-term approach to sports wagering. The purpose (as with any form of investing) is to maximize profits while diversifying risk and minimizing losses. The general public often perceives “sports betting” as being too risky or speculative and does not associate it with other mainstream investment mediums. The “gambling” element is enough to drive the uneducated individual away. Yet, the same person will gamble (i.e. take a risk in the hope of a favorable outcome) on a particular company’s stock price without knowing a) the company’s financial situation or b) its business model. Regardless, numerous people every year dabble in sports wagering (whether it be on the Super Bowl or during a trip to Las Vegas) with little to no expectation of “winning”. These individuals view sports wagering as a form of entertainment not as an investment opportunity. More serious sports bettors are those who enjoy wagering on a regular basis and have a more complete understanding of sports wagering methods and options (e.g. point spreads, totals, money lines, etc.). None-the-less, the most serious sports bettors seldom view sports wagering as an investment…and, therefore do not take a realistic approach to the risk associated. These individuals often fall into the trap of gambling recklessly either for the “action” or because they are chasing losses…and in most cases, both.
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